Episode 33: Marketing for Job Shops with Matt Sordillo

We have a really fun episode today! Jay chats with his first marketing hire at RAPID, Matt Sordillo.  Matt left RAPID to join Paperless Parts where he is currently Director of Marketing Services helping both Paperless and non-Paperless customers with their digital marketing efforts. We go deep into practical marketing for job shops, particularly digital marketing and even talk about some of the lies marketing companies tell you. Enjoy!